Monday, February 2, 2009

Brooklyn's Temple Bar Building 'Will Built To Suit'?

Something about the 13-story Temple Bar Building, at 44 Court Street (and Joralemon) in Brooklyn Heights, caught our eye yesterday. Not the scaffolding, and not the fact that the Joseph P. Day Realty Corp. was offering multiple units in the 1901 building, known as "Brooklyn's first skyscraper."

What caught our eye was the unusual grammar on the Joseph P. Day sign running around the building: "Will Built To Suit." This was repeated several times around the building.

This appears to be a grammar malfunction to us here at McBrooklyn. A survey of Google, however, finds more than 1000 uses of this same phrase. Where the heck did this come from?

The correct usage, "Will Build To Suit," was cited by Google more than 73,000 times.

A post in Education Week asking "Why can't kids spell today?" blames this exact phrase as being partially responsible for today's creeping illiteracy.

Photos by MK Metz

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BestViewInBrooklyn said...

Maybe it's the same idea as the "all your base are belong to us" phenomenon?

Philip said...

I had three boys. All went through NYC gifted public school programs and none of them can spell worth a damn. When I used to bring this up at school meetings with their teachers I was laughed at. And they finished kolledge too. . . I guess there's spell check these days. . .

bklyngti said...

maybe someone named Will already built the space to suit someone. thank you, i'm here all week.

mcbrooklyn said...

Ha ha, good one, bklyngti