Sunday, June 3, 2007

Oro -- Boys? Or Girls?

Who is buying into the Oro Condos at 306 Gold Street in Downtown Brooklyn?

Looking at the building's signage, we see a 2 to 1 female/male ratio. There are ten females illustrated (both alone and in snazzy little get-togethers), but only five males.

According to the Census, there are slightly more females than males in Brooklyn -- 53% to 47%. While a bit unbalanced, this ratio bears no resemblance to the 2:1 ratio illustrated on the Oro signage.

So who is the Oro aiming at with its depiction of double the number of females?

Boys? Or girls?

1 comment:

Anonymous said...

Hmmn -- What does the shape of the building tell us?